Anyone who has ever tried knows this. Thankfully, however, there are techniques designed to make writing a great blog post easier. As a writer in the search marketing space, much of my time is spent crafting content designed to educate and sometimes entertain my audience. Turns out, the more you enjoy sharing your words, the better those words tend to be.
Content Marketing Writing a blog post is a little like driving; you can study the highway code or read articles telling you how to write a blog post for months, but nothing can prepare you for the real thing like getting behind the wheel and hitting the open road.
Plan your blog post by choosing a topic, creating an outline, conducting research, and checking facts. Write your post, either writing a draft in a single session or gradually word on parts of it.
Use images to enhance your post, improve its flow, add humor, and explain complex topics. Edit your blog post. Now let's review each step in more detail.
How to Write a Blog Post, Step 1: Planning First, a disclaimer — the entire process of writing a blog post often takes more than a couple of hours, even if you can type eighty words per minute and your writing skills are sharp.
Does your blog post have enough circles and crosses?
Long before you sit down to put digital pen to paper, you need to make sure you have everything you need to sit down and write. Many new bloggers overlook the planning process, and while you might be able to get away with skipping the planning stage, doing your homework will actually save you time further down the road and help you develop good blogging habits.
Before you do any of the following steps, be sure to pick a topic that actually interests you. I can hear your objections already.
Blogging is a lot easier, however, if you can muster at least a little enthusiasm for the topic at hand. You also need to be able to accept that not every post is going to get your motor running. If you're really desperate for inspiration, check out our list of eight blog topic generators to get you going.
Even the best bloggers need a rough idea to keep them on-track. This is where outlines come in. For example, this is the outline for this post that I sent to my editor before getting to work: Introduction [Quick summary explaining what the blog post will cover] Section 1 — Planning a Blog Post - Things bloggers should do before putting pen to paper — outlining, research etc.
Section 5 — Conclusion - Wrap-up The purpose of this outline is to make sure I know what I plan to cover, in what order the various sections will appear, and some bare-bones details of what each section will include.
Outlines keep you honest. They stop you from indulging in poorly thought-out metaphors about driving and keep you focused on the overall structure of your post.
Whether you write your outline in your word processor, on a piece of paper, or even scribbled on a bar napkin, do whatever works for you to keep you focused. What allows us to do this, and to write authoritatively about subject areas that are new to us, is knowing how to properly research a blog post.
It almost goes without saying, but relying solely on Wikipedia as a primary source is almost always a bad idea.
Plus, every verifiable fact on the site is cited from links elsewhere on the web, so why cite the middleman? Official associations, government websites, heavily cited research papers, and preeminent industry experts are all good examples. Check Your Facts A few years ago, I edited a piece written by a colleague focusing on the highlights of a major technology conference.
The writer, under a seriously tight deadline, had done a bang-up job of writing great copy in virtually no time, but he failed to properly check his facts. He cited an article from Forbes in which the writer claimed Steve Jobs was using PowerPoint on stage — something that never happened.
All it takes to tank your credibility is one glaring error. In the event that you fall prey to a well-executed hoax, repeat widely circulated misinformation, or simply make a mistake, own up to it right away and be transparent about your edits. Be honest, be accountable, and fix it — fast.
How to Write a Blog Post, Step 2: Writing a Great Headline Everyone and their grandmother has an opinion about headlines. Some say you should be as specific as possible to avoid misleading your readers and manage their expectationswhile others recommend taking a more abstract approach.
Some headlines practically write themselves. There are two main approaches you can take to writing blog post headlines. Your approach to headlines should also vary depending on your audience.How to Write Great Blog Content.
How to Craft a Blog Post – This is a series of posts that walk bloggers through a variety of points on blog writing that can make a good post great. Techniques. Make Your Writing Scannable – one of the most important tips for online writing;.
Writing a blog post that gets a real audience attention is a challenge, finding a mouth-watering topic is a real plus in writing a blog post. So I ‘ll give a +1 to the point choosing a good topic. Bhavesh Sharma. I was writing an article the other day and I needed a reference to what is good blog content.
I realized despite being (I think) the blogger to coin the phrase “Pillar Article” I’ve never actually published a definition of it to my blog. In writing good heading for a good article, one need to go back to the situation that prompted the article as in straight and direct word or phrase.
I think the explanation on the introduction and summary in this writing up will surely improve my writing. Writing effective blog posts require more than just words on a screen.
Here's what you need to create compelling content that gets readers clicking, sharing, and buying. A good example of this. Nov 05, · Great articles are the key to success in lausannecongress2018.com you are a professional blogger, then I am sure that you know the importance of the quality and uniqueness of the articles.
In this article, I will discuss how to write a good article.5/5(11).